Brand Manager

MARS Horsecare UK Ltd.

Location: Buckinghamshire
Email:
Closing Date: Friday, August 10th 2018

Job Type: Management / Marketing / Nutrition / Office Based / Specialist

Job Description

An exciting opportunity has arisen for a Brand Manager within MARS Horsecare UK Ltd based from our Head Quarters near Milton Keynes.

MARS Horsecare UK Ltd owns many market leading nutrition brands including SPILLERS®, WINERGY® and EQUIVITE®.

The role of Brand Manager – to be the Brand Champion for all premium equine categories in the core UK Business including SPILLERS and WINERGY.

  • You will work closely with all teams to identify, develop and implement growth opportunities.
  • To participate in the development and implementation of brand strategy to achieve agreed sales and profit targets.
  • Achieve planned growth targets, monitor performance and identify corrective measures where necessary
  • Utilise the Marketing Mix to ensure maximum effectiveness focussing on Advertising, PR, Packaging, New Product Development and Promotional Activities.
  • Prepare annual consumer brand plans, becoming the consumer brand expert and first port of call
  • To input into brand strategy (targeting and positioning) as part of the overall portfolio management.

The successful candidate will be:

  • Flexible & open minded in their approach
  • Analytically & commercially minded
  • A ‘can do’ attitude
  • Able to fit with a team
  • Well organised, professional and driven
  • Familiar with the Equine Industry – across various disciplines
  • A proven track record within Branding and Marketing is essential 

If you feel you have the knowledge, experience and qualities required please send your CV to emma@equine-careers.co.uk along with a covering letter detailing your relevant experience and salary expectations.

 

Please state Equine Careers when applying for this vacancy.

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