PR/Marketing Executive

Stallion AI Services

Location: Shropshire
Email:
Closing Date: Tuesday, January 22nd 2019

Job Type: Marketing / Office Based

Job Description

An exciting opportunity has arisen at Stallion AI Services, UK's leading stallion semen collection, freezing, storage and distribution centre, for a PR and Marketing Executive.  This role is extremely varied and fast paced, especially in the lead up to, and during, the stud season.

The successful candidate will assist in the development and implementation of marketing plans across all companies, including Stallion AI Services, Gemini Genetics, Cryogenetics, and Chapel Field Conference Centre.

You will be responsible for delivering marketing campaigns on all products and services, including, but not limited to, stallion semen sales, stallion advertising packages, fresh and chilled stallion semen services, freezing services, walk in stallion services, SPM20 feed supplement (UK and abroad), Breeders Club and Chapel Field Events.

Key Responsibilities will include:

  • Producing promotional materials
  • Developing and managing promotional and PR activity through social media and increase followers and subscribers within these sectors. 
  • To conduct and optimise PR opportunities such as press releases, press conferences, and publicising newsworthy activities and regular newsletters.
  • Overseeing  and developing marketing packages of client stallions including email campaigns, social media campaigns, magazine publications, and distribution of stud cards.
  • To produce and increase distribution/circulation of the annual stallion catalogue .
  • To help develop, launch and promote various sub brands
  • To maintain and update the website and develop new website opportunities.
  • To assist in organising promotional events and generate ideas for new event possibilities and to attract visitors to these events.
  • To undertake competitor analysis and keep abreast of the latest market developments.

Who we are looking for:

You will need to have a keen eye for detail and be highly creative.  The ideal candidate will also have previous equine experience or an interest in equestrianism and some marketing or PR experience.  You will also need to have a pro-active approach, be self motivated, good at generating ideas and be able to work on your own initiative.  We are looking for  a goal driven, personable and enthusiastic person to join our friendly, hard working team near Whitchurch, Shropshire.  Recommendations can be given for nearby accommodation and/or horse livery. Competitive salary dependent on experience.

Please apply in writing including a covering letter stating your salary expectations and a copy of your CV to hr@stallionai.com

Closing date for applications 18th January 2019. Start date flexible for the right candidate but ideally end Jan/Feb.

Please state Equine Careers when applying for this vacancy.

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