Saracen Horse Feeds
Midlands
Closing date: Friday 11th April 2025
Job Details
Website:
saracenhorsefeeds.com
Closing Date for Applicants:
Friday 11th April 2025
At Saracen Horse Feeds, we are dedicated to enhancing the performance and wellbeing of horses through high-quality, innovative nutrition. With a rich history in equestrian feeds, we pride ourselves on our commitment to excellence and our passion for supporting horse owners, retailers, and veterinary professionals.
We are looking for an experienced Area Sales Manager to manage sales across the Midlands region. This role is for a sales professional with a proven track record in delivering results. This role is key in growing our business by developing strong relationships with wholesalers, retailers, and direct yards. The successful candidate will have a proven track record in sales and be enthusiastic about promoting high-quality equine nutrition products.
The role covers the following areas: Lincolnshire, Leicestershire, Nottinghamshire, Warwickshire, Worcestershire, Shropshire, Staffordshire, Derbyshire, Cheshire & North Wales
Key Responsibilities:
Business Development: Identify and pursue new business opportunities targeting equestrian yards and providing support to retailers, and veterinary practices.
Account management: support existing yard customers.
Feed Advice: Provide expert nutritional advice and support to clients, helping them choose the right products for their horses’ needs.
Event Support: Organise and participate in trade events & shows and educational talks to promote our products and share knowledge with industry professionals and horse owners.
Market Research: Stay informed about industry trends and competitor activities to identify new opportunities for growth.
Collaboration: Work with your sales team colleagues and the marketing and product development teams to ensure our offerings meet customer needs and expectations
Working closely with stockist and wholesalers in your area to grow the brand
Key Requirements:
Proven experience in sales, equine, agricultural or FMCG sector experience preferred
Strong equine background and a passion for horses and horse care is highly desirable.
Excellent communication, negotiation, and relationship-building skills
Ability to work independently, manage a sales territory, and achieve targets.
Willingness to travel and work flexible hours and days for events and client meetings.
Strong organizational and time-management skills
Previous experience with wholesale or retail account management is preferred.
Benefits:
Competitive salary with performance-based commission
Company car or car allowance
Staff discounts on products
Supportive and collaborative team environment
How to Apply: If you are an experienced sales professional with a passion for the equine industry, we want to hear from you.
To apply, please send your CV and a cover letter outlining your suitability for the role to emma@equine-careers.co.uk
Please mention Equine Careers when applying.
