Bloomfields
East Midlands
Closing date: Wednesday 2nd April 2025
Job Details
Website:
bloomfields.co
Closing Date for Applicants:
Wednesday 2nd April 2025
Due to expansion within our Clothing Brand, Bloomfields Horseboxes are seeking a dynamic and organised Brand Manager to oversee and grow our brand’s digital and general presence within the equestrian industry. This role is integral to developing and implementing a cutting-edge digital strategy, building a strong online identity, and maximising e-commerce potential, along with growing the brands retail presence. Working alongside our owner/designer and key account manager to maximise the brand awareness.
The successful candidate will take ownership of our e-commerce platform and implement and oversee our Point of Sale (POS) system, ensuring a seamless experience for our customers across online and in-person sales channels. They will also lead digital marketing efforts to drive brand awareness, engagement, and sales growth.
This role requires a strategic thinker with experience in managing multiple projects in a fast-paced environment. A strong understanding of the equestrian market is preferable but not essential.
We are flexible in offering either a part- or full-time role to suit the ideal candidate although full time would be preferential.
Role Responsibilities
Oversee the creation, management, and optimisation of the e-commerce website to ensure an exceptional customer experience and meet sales targets.
Implement and maintain an integrated POS system for online and in-person transactions, ensuring smooth functionality at trade events and retail locations.
Create and manage engaging social media content, including scheduling, posting, and responding to messages and comments to build brand loyalty.
Analyse digital marketing performance metrics, generating reports to inform data-driven decision-making.
Collaborate with our inhouse graphic designer to produce digital assets, including banners, videos, email templates, and social content.
Manage digital aspects of product launches, sponsorships, and partnerships to maximise online reach.
Coordinate photoshoots and manage digital content creation to maintain brand consistency.
Attend trade shows and events to represent the brand where necessary and aid in the set-up of trade shows.
Cultivate relationships with sponsored riders and equestrian influencers to enhance the brand’s visibility and engagement.
Maintain the stock control of the clothing.
Picking and packing online orders and full control of returns and exchanges.
B2C customer relations via email, social media and telephone.
Working alongside our key account manager for all B2B orders and marketing material.
Ideal Candidate
Equestrian Knowledge: preferable
Digital Expertise: Proven experience in digital marketing, e-commerce platforms, and POS systems.
Technical Skills: Proficiency in platforms such as Shopify, WordPress, Google Analytics, and social media management tools.
Marketing Experience: A strong background in creating and executing digital campaigns that drive growth and engagement.
Organisation: Exceptional time management and the ability to handle multiple projects effectively.
Communication: Excellent written and verbal communication skills, with a keen eye for detail.
Problem-Solver: A proactive and creative thinker capable of overcoming challenges and delivering results.
Why Join Us?
This is an exciting opportunity to take a lead role in shaping the future of one of the fastest growing brands in the equestrian industry. If you have a passion for horses, digital marketing expertise, and a drive to create impactful results, we’d love to hear from you.
Salary £29000 - £31000
To apply please send your Curriculum Vitae and covering letter to clare@bloomfields.co STRICTLY NO AGENCIES
Please mention Equine Careers when applying.