Marketing Manager

• Marketing
• Miscellaneous
• Office Based
• Specialist

Closing date: Tuesday 18th February 2020

Job Details

Marketing Manager

Closing Date for Applicants:
Tuesday 18th February 2020

Position – Full time, Permanent

Location – Office Based in Co Kildare.

Salary – Competitive

Reporting to - COO

ABOUT EQUILUME

Equilume is the world leader in the research and development of light therapy solutions to assist the global horse industry to maximise reproductive efficiency and competitive performance.

Equilume Performance Lighting is a unique system that comprises fully automated, smart Stable Lights and mobile Light Masks.

We are currently recruiting for an experienced and ambitious Marketing Executive/Manager to join our dedicated and friendly team, to oversee the day to day marketing activities and play a key role in the development and implementation of the overall company marketing strategy.

KEY RESPONSIBILITIES

• Planning, developing and implementing effective marketing campaigns on time and within budget across all media.
• Using the full marketing mix for the company’s marketing communications
• Creating and implementing the digital and social media strategy for the company ensuring its effectiveness and alignment with the Equilume brand.
• Developing a content calendar across all platforms ensuring a constant supply of relevant content.
• Writing copy for all marketing collateral, including brochures, letters, emails, press releases and websites.
• Regular analysis of marketing campaigns to ensure targets are met and identify new opportunities for future campaigns
• Assist with ongoing market research and competitor analysis, with particular reference to pricing, presentation and promotion
• Oversee company CRM
• Providing support for marketing events and exhibitions as required

KEY REQUIREMENTS

• Marketing degree or equivalent qualification
• Previous experience in a similar role
• Strong and confident communicator
• Proficient design skills including graphics and web design (Photoshop/WordPress)
• Excellent project management/organisational skills and attention to detail
• Solutions orientated and proactive approach to work
• Equine knowledge, familiarity of our core market is desirable

To be an intrinsic part of our team and to support the operational functions, this role is office based (Co Kildare, Ireland) but to the right candidate there may be flexibility for a day of home working.

To apply please send your CV and covering letter stating your level of salary expectation, and relevant experience to info@equilume.com