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Sponsorship Executive

  • Events
  • Office Based
  • Sales
  • Sponsorship

Closing date: Wednesday 25th January 2023

Job Details

Sponsorship Executive

Closing Date for Applicants:
Wednesday 25th January 2023

This is a great opportunity for a Sponsorship Executive to join Grandstand Media Limited (GML) to acquire sponsorship for Horse of the Year Show and the British Showjumping National Championships

This role will suit a proactive, motivated person who can bring their unique skills and experience, to drive sponsorship revenue as part of the sales team. The primary focus of this role is to develop partnership opportunities and drive continual sales growth for the commercial elements of the business including sponsorship, hospitality streams and accommodation. The ideal candidate will need to achieve and exceed sales revenue targets and performance objectives.

Grandstand Media is a team of specialists with many years of experience planning, organising and running equine events. Most notably Horse of the Year Show (Birmingham, CSI 3*) which GML has organised since 1997 the annual event now welcomes over 60,000 visitors in October. The British Showjumping National Championships and Stoneleigh Horse Shows have since been added to the company profile.

This is a full-time position located at the GML offices at Stoneleigh Park. Additionally, during an event the applicant will be required, along with the company’s other personnel (at the expense of the company) to be based at the host venue of the event.

This person will report directly into the Event Director. This is a role with a high level of responsibility and would suit a proactive sales person that has relevant experience within the events industry or similar.

PRINCIPLE DUTIES & RESPONSIBILITIES

  • Look for opportunities to gain new sponsorship for Horse of the Year Show and other events.
  • Delivering against targets for GML through all revenue streams including but not limited to; Sponsorship, Hospitality and Ticket Packages, Champions Bar, Licensing, Merchandise, Accommodation.
  • Self-source new business clients/opportunities from prospect through to sale to maximise revenue.
  • New business proposals/presentations and attending new business meetings, with a focus on creating new partnerships for the events.
  • Ensure sales administration activities (reports, meetings, plans) are completed in an effective and timely manner.
  • Ensure accurate use of CRM system across the Sales Team.
  • Provide weekly forecasts on new business opportunities and demonstrate strong pipeline management skills.
  • Support the marketing team to evaluate customer research, market conditions and data to produce effective and engaging sales and marketing plans for the events.
  • Be knowledgeable about the business sector, customers, competitors and products to sell the events and the products/services to new and existing customers effectively.

EXPERIENCE, KNOWLEDGE AND SKILLS REQUIRED

  • Proven sales record of achievement of targets in an event related sector.
  • Relevant sales experience ideally working in an events industry including new business and retention sales experience.
  • Preferably experience of effective marketing campaigns.
  • Sales and results driven - a good work ethic, positive ‘can do attitude’, hunger for new business and a desire to succeed.
  • Strong organisational and multi-tasking skills - excellent attention to detail and the ability to work under pressure and meet deadlines.
  • Excellent negotiation and communication skills.
  • Relationship building skills that helps build trust and rapport with new, existing and lapsed customers.
  • Interest in keeping up to date with current issues within the business sector and the event industry as a whole.
  • Proficient in the use of CRM systems and MS Office (including Word, Excel and PowerPoint).

WE OFFER:

• Competitive salary
• Hours of work Monday-Friday inclusive, 9:00am – 5:00pm
• Working at events may require a minimum of 8 weekend days per annum
• The applicant must understand the requirement for extra hours (within the basic salary contract) both prior to and during the Events.

To apply for this position please send your CV and Covering Letter to personnel@grandstand.co.uk



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